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WE ARE NOT JUST A BRAND, WE ARE AN EXPERIENCE.

Kapten & Son is a German lifestyle brand, founded in Münster in 2014 – but it is much more than just a brand:

Since our very beginning, creating a great experience at every touchpoint is at the heart of everything we do. We believe that life is a series of experiences, and we accompany people through them – with our wide range of products from backpacks to sunglasses and travel gear and much more. Our products are innovative, functional, and well designed.

They fulfill needs and exceed expectations, serve as inspiration and accompany you through every life experience – from the everyday to the extraordinary.

Kapten & Son is more than just a brand. It is an experience. Become a part of it and Be the Experience

OUR VALUES

EMPATHY

It is important to us to understand the needs and circumstances of our customers, employees, business partners and all other stakeholders so that we can align our actions accordingly. This applies both to how we interact with each other as well as to our products and campaigns, which we create and develop based on consumer feedback.

AUTHENTICITY

We stand by our strengths and successes - as well as our weaknesses and mistakes. It is important to us to deal with all issues honestly and transparently. We know that we are not perfect, but we strive to get better every day. Therefore, we are constantly learning, developing and never standing still. Together as a brand, but also individually as people.

INSPIRATION

That is our goal: we want to inspire others. With high-quality content, exceptional creator campaigns and special events. From the shopping experience in our stores to our social media posts - we tell stories, take our customers to the most beautiful places in the world and inspire them to create their own unforgettable experiences. Because: We are not just a brand. We are an experience.

KAPTEN & SON IN Numbers

founded in 2014

1.Mio+ followers on Instagram

200+ employees

8 retail stores

300+ retail partners

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